Website Development Survey Form (for Project Anchoring and Direction) Website Development Survey Form Thank you for using BasicSky services. To communicate better, we need your help to let us know your organization better. Below is a carefully designed survey form for you to fill. However, prior to filling this form, please do the following: 1. Find at least 3 favorite websites and a dislike one 2. Quickly scan through this form and know what is needed to fill in 3. Prepare the items and come back for actual form filling. This is an important form on which the whole development of the website is based upon. Please fill in as detail as possible. This form will take approximately 1 hour to complete. Business Name * Name Current Website's URL (if available) What frustrates you about your current website? Boring Uptight Stodgy Outdated Tacky Cluttered Confusing Childish What problems does your organization solve for your customers? What makes you different? Desired look and feel of the website Friendly Professional Experienced Upscale Chic Exclusive Cutting edge Stylish High-tech Powerful Feminine Targeted Audience Individual Corporate Both 1. Key Demographics A fictional character who represents one of your ideal customers Age Range Children (11 or below) Teens (12-17) Young Adults (18-24) Adults (25-64) Elderly (65+) Job Manager Professional Technician Clerical worker Service and sales worker Skilled worker Elementary occupation 2. Key Psychographics Psychographic information describes the customer's motives Value Family Interpersonal relationship Spiritual health Physical health Life style Work efficiency Security and stability Preference Work-life balance Nature Wise spending Creativity Well planning Trust Skeptical Get others' opinions Brand loyalty Blend with same value 3. Challenges Challenges and difficulties the customer is facing Life Aging Health Undelivered promises Saving costs Make the right choice Mortgages Stressful Sources Study Work Dating Daily life Technology Buying power 4. Preferred Channels Major channels that the customer would usually seek information Information Sources Phone call Email Organic search (e.g. Google) Key opinion leaders (KOLs) Online news sites Group discussion Major sites TicTok Google Facebook Instagram Youtube Twitter LinkedIn 5. Preferred content types The type of content that the customer prefer and seeking Media Types Blog post Content rich article Image Video eBook / eMagazine Interactive multimedia Virtual Reality Augmented Reality Presentation Case studies Newsletters Event marketing Who are your director competitors? Name some peer organizations that are similar to yours Important words that you want people to associate with your organization’s image and brand What are your tagline (permanent) and slogan (temporary)? Company Image Current company image details Do you have vector logo? Yes No Not sure File format AI EPS JPG (non-vector based) PNG (non-vector based) Have you considered redesigning your logo? Yes No Not sure Do you have a style guide or brand standards? Yes No Not sure Do you have established print materials? If yes, what type (brochure, letterhead, event materials, etc): What fonts do you typically use? Image and Marketing Preferred image and marketing information Are there any colors that you want incorporated into the website? Yes No Not sure Pantone color number list If you were using a search engine, what words or phrases would you use to find your site? Important words or phrases in front Do you use Google Analytics? Yes No Not sure Design Preferences Please list the names of three to five other sites that you like. In the comment section, please articulate why the sites are attractive to you. Website #1 URL Website #1 Comments Website #2 URL Website #2 Comments Website #3 URL Website #3 Comments Website #4 URL Website #4 Comments What types of things do you see on other websites do you hate? Content Management Select the content you want to present to your customers and decide how to manage it. Will you allow comments on your blog? Yes No Not sure What STATIC pages to you want as part of your site? Check all that apply: Home Landing Page Services About Us Contact Us FAQs Client List Testimonials Staff Board of Directors Direction Management Portfolio Donation Volunteer Newsletter Privacy Policy Terms of Use Disclaimer Do you currently have content that you want to use? Yes No Not sure Who will be providing the content? Do you have high resolution photos that you want to incorporate into your website? Yes No Not sure Who will be providing photos? Who will be updating this website on an ongoing basis? Check all that apply. Just me Marketing Team Other Staff Intern/Volunteer Office Manager Webmaster Would like to outsource How often do you think you will be updating the website? Once a week or more Monthly Quarterly Less than 4 times a year Website Features All our websites could be dynamic and multifunctional What DYNAMIC functions do you want as part of your site? Check all that apply: eCommerce / eShop - display your products and/or services in grid layout for easy shopping Affiliate Management Payment Gateways - Stripe, Paypal, Alipay, Wechat Pay, Apply Pay, Google Pay and more Delivery Management - DHL, FedEx, SF Express, UPS and more Membership System - multilevel with dynamic structure Social Networking - Group, forum, post and more Distance Learning - eCourse, eLearning, organize course with structure and pre-requisite and more Gamification Appointment Booking Event Management Chatbot Enterprise Resource Planning (ERP) - Accounting System, Customer Relationship Management (CRM), Human Resources Management (HRM), Inventory Control and more Project Management Virtual Reality Augmented Reality Interactive Multimedia Point-of-Sale eApplication Form Remote Document Management Image Gallery SEO Advertising Analytic Tracking Cybersecurity Which Social Media tools do you use? Check all that apply. TikTok Weixin Facebook Twitter Youtube LinkedIn Instagram TripAdvisor Pinterest What types of social media integration would you like to see? Are there any other website functions that you need? Other Information Who is the decision maker for this project? What is the typical turnaround time for making decisions? Do you have a designated IT person that we need to coordinate with? Yes No Not sure Designer's Name What other staff will be involved? What are their roles? Anything else we can help you with? Well Done You're finished! Just press the submit button below and we'll be on our way. You'll hear back from us shortly. × Accessibility Accessibility modes Epilepsy Safe Mode Epilepsy Safe Mode Dampens color and removes blinks This mode enables people with epilepsy to use the website safely by eliminating the risk of seizures that result from flashing or blinking animations and risky color combinations. Visually Impaired Mode Visually Impaired Mode Improves website's visuals This mode adjusts the website for the convenience of users with visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. Cognitive Disability Mode Cognitive Disability Mode Helps to focus on specific content This mode provides different assistive options to help users with cognitive impairments such as Dyslexia, Autism, CVA, and others, to focus on the essential elements of the website more easily. ADHD Friendly Mode ADHD Friendly Mode Reduces distractions and improve focus This mode helps users with ADHD and Neurodevelopmental disorders to read, browse, and focus on the main website elements more easily while significantly reducing distractions. Blindness Mode Blindness Mode Allows using the site with your screen-reader This mode configures the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is software for blind users that is installed on a computer and smartphone, and websites must be compatible with it. Online Dictionary Start typing to search in Wikipedia Readable Experience Content Scaling Default Text Magnifier Readable Font Dyslexia Friendly Highlight Titles Highlight Links Font Sizing Default Line Height Default Letter Spacing Default Left Aligned Center Aligned Right Aligned Visually Pleasing Experience Dark Contrast Light Contrast Monochrome High Contrast High Saturation Low Saturation Adjust Text Colors Adjust Title Colors Adjust Background Colors Easy Orientation Mute Sounds Hide Images Virtual Keyboard Reading Guide Stop Animations Reading Mask Highlight Hover Highlight Focus Big Dark Cursor Big Light Cursor Navigation Keys Link navigator Select an option Accessibility Statement basicsky.com 2022-08-20 Compliance status We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability. To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more. This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs. Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments. If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email info@basicsky.com Screen-reader and keyboard navigation Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples: Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all of the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website. These adjustments are compatible with all popular screen readers, including JAWS and NVDA. Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside of it. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Disability profiles supported in our website Epilepsy Safe Mode: this profile enables people with epilepsy to use the website safely by eliminating the risk of seizures that result from flashing or blinking animations and risky color combinations. Visually Impaired Mode: this mode adjusts the website for the convenience of users with visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract, Glaucoma, and others. Cognitive Disability Mode: this mode provides different assistive options to help users with cognitive impairments such as Dyslexia, Autism, CVA, and others, to focus on the essential elements of the website more easily. ADHD Friendly Mode: this mode helps users with ADHD and Neurodevelopmental disorders to read, browse, and focus on the main website elements more easily while significantly reducing distractions. Blindness Mode: this mode configures the website to be compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is software for blind users that is installed on a computer and smartphone, and websites must be compatible with it. Keyboard Navigation Profile (Motor-Impaired): this profile enables motor-impaired persons to operate the website using the keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements. Additional UI, design, and readability adjustments Font adjustments – users, can increase and decrease its size, change its family (type), adjust the spacing, alignment, line height, and more. Color adjustments – users can select various color contrast profiles such as light, dark, inverted, and monochrome. Additionally, users can swap color schemes of titles, texts, and backgrounds, with over 7 different coloring options. Animations – epileptic users can stop all running animations with the click of a button. Animations controlled by the interface include videos, GIFs, and CSS flashing transitions. Content highlighting – users can choose to emphasize important elements such as links and titles. They can also choose to highlight focused or hovered elements only. Audio muting – users with hearing devices may experience headaches or other issues due to automatic audio playing. This option lets users mute the entire website instantly. Cognitive disorders – we utilize a search engine that is linked to Wikipedia and Wiktionary, allowing people with cognitive disorders to decipher meanings of phrases, initials, slang, and others. Additional functions – we provide users the option to change cursor color and size, use a printing mode, enable a virtual keyboard, and many other functions. Browser and assistive technology compatibility We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers), both for Windows and for MAC users. Notes, comments, and feedback Despite our very best efforts to allow anybody to adjust the website to their needs, there may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to info@basicsky.com For full functionality of this site it is necessary to enable JavaScript. For full functionality of this site it is necessary to enable JavaScript. For full functionality of this site it is necessary to enable JavaScript. For full functionality of this site it is necessary to enable JavaScript. For full functionality of this site it is necessary to enable JavaScript.